Understanding 2D Animation Studios in Ireland
Ireland’s home to a bunch of animation studios specialising in character-driven work for TV, film, and digital. You’ll find everything from big production houses in Dublin to small agencies obsessed with hand-drawn craft.
Definition and Core Services
A 2D animation studio makes flat, two-dimensional moving images. They use either digital software or traditional hand-drawn tools.
These studios take care of the whole production process, from the first idea to the finished film. Their core services usually cover character design, storyboarding, animatics, and full animation production.
Many Irish studios also create explainer videos, motion graphics, and branded content for businesses. At Educational Voice, we work with companies in Belfast and across Ireland, turning tricky messages into simple, engaging animation.
A typical project might be a 90-second explainer video made over four to six weeks. That covers scriptwriting, character development, and animation.
Some studios, like Lighthouse Studios in Kilkenny, have worked on big projects like The Bob’s Burgers Movie. Others, such as Studio Meala, focus on their own original ideas and stick to hand-drawn techniques.
Boulder Media in Dublin started in 2000 and now stands as one of Ireland’s largest animation studios.
Key Differences Between 2D and 3D Animation
The main difference? 2D animation sits on a flat surface, just height and width. 3D adds depth, which changes everything—how you make it, how long it takes, and how much it costs.
2D usually wraps up faster. A 60-second 2D explainer might need four weeks, while a similar 3D piece could stretch to eight weeks or more because of all the modelling and rendering.
2D animation gives businesses a friendly, approachable style. That hand-crafted look just feels warmer, especially for explainer videos where you want things clear and accessible.
Costs can vary a lot. 2D animation doesn’t need as much expensive gear or software as 3D. If you’re working with a smaller budget, 2D gets you professional results without all the extra tech.
Industry Significance in Ireland
Ireland’s animation industry makes a real impact on the creative economy. Studios in Dublin, Belfast, and places like Kilkenny create content for global broadcasters and streaming giants.
Irish 2D studios have worked with Netflix, Amazon, and big film companies. If you hire an Irish studio, you get production quality that’s been tested on major projects.
The talent pool here is impressive. Studios have good links with voice actors, composers, and post-production teams, which keeps things moving smoothly for business projects.
“When you commission a 2D animation studio in Ireland, you’re accessing teams who’ve delivered broadcast-quality work under tight deadlines,” says Michelle Connolly, founder of Educational Voice. “That experience translates directly into reliable delivery for business clients who need their marketing content on schedule.”
Before you approach a studio, get clear on your project’s audience, main messages, and where you’ll show the animation. That way, you’ll get better quotes and timelines.
Notable 2D Animation Studios and Locations
Ireland’s become a big name in 2D animation production. Studios in Kilkenny and Dublin lead the way, drawing international clients like Netflix, Amazon, and major broadcasters with their creative skills.
Lighthouse Studios Overview
Lighthouse Studios runs out of Kilkenny, Ireland. Since 2017, they’ve built strong ties with Amazon, Netflix, and Warner Bros. Animation.
They focus only on 2D animation, which lets them really hone their skills in both traditional and digital techniques.
When you’re picking an animation partner, Lighthouse’s client list shows they meet the tough technical standards these streaming platforms demand. Things like colour grading and frame rates actually matter when you’re aiming for broadcast quality.
Kilkenny offers access to Ireland’s growing animation talent, but with lower costs than Dublin. From our own experience at Educational Voice, regional studios can often give you competitive prices without cutting corners on quality, especially for long-running series.
A typical series with Lighthouse might take 12 to 18 months, depending on how many episodes you need and how complex things get.
Cartoon Saloon and Its Impact
Cartoon Saloon has made waves internationally, with several Academy Award nominations. They’ve put Irish animation on the map for feature films.
Their style is unique—traditional Irish art meets modern storytelling. This has inspired studios all over Ireland and Northern Ireland, including ours in Belfast, to aim for high-quality 2D work for businesses.
“When your business invests in 2D animation, you’re tapping into a craft tradition that Irish studios have refined through decades of feature film and series production,” says Michelle Connolly, Educational Voice’s founder.
Their films have made millions at the box office and still kept their artistic vision intact. That’s proof that 2D animation can still compete with 3D for audience engagement and emotional punch.
For your marketing, this history shows 2D can stand toe-to-toe with 3D when it comes to grabbing attention and making people care.
Boulder Media’s Contributions
Boulder Media in Dublin creates content for networks like Cartoon Network and Nickelodeon. They specialise in comedy animation, which needs spot-on timing and lively characters.
Their work shows that Irish studios can keep up with the fast pace TV broadcasters expect. An 11-minute episode might take 6 to 8 weeks, from storyboards to final touches.
Boulder’s growth has created hundreds of animation jobs, making the whole industry stronger. That means businesses in the UK and Ireland can work with more experienced talent—animators, background artists, technical directors, you name it.
If you’re planning a series or regular content, studios like Boulder Media know how to keep quality high across lots of episodes. They can tweak their style for different brands and still stay on schedule.
Emerging and Independent Studios
Ireland’s independent animation scene is full of studios making original content with their own styles and creative approaches. Studio Meala is a great example, sticking with hand-drawn techniques, while others experiment with new ways of working.
Studio Meala’s Creative Approach
Studio Meala, based in the west of Ireland, stands out as an award-winning animation studio focused on hand-drawn 2D animation and original ideas. Their commitment to traditional methods gives their work a unique look.
Hand-drawn animation from Meala feels personal and crafted, which appeals to audiences who want something authentic. If your business wants to stand out, this style might be exactly what you need.
When you’re choosing animation partners, think about whether their creative approach matches your brand values. We’ve noticed at Educational Voice that hand-crafted animation often grabs viewers’ attention and makes a stronger connection. Studios like Meala show what happens when technical skill meets artistic vision—the results are memorable.
Other Creative Studios in Ireland
Independent studios all over Ireland are pushing creative boundaries in 2D animation. Lighthouse Studios works in Dublin, covering animation, live action, audio, and digital content.
Pink Kong Studios, also in Dublin, runs as an independent, creative-driven animation company for a range of clients.
These smaller studios often bring more flexibility to projects. If you want to try new visual styles or change direction mid-project, they’re usually up for it.
They often work with tighter budgets while still keeping quality high. That means you can get professional animation without paying for huge overheads. On the flip side, their capacity is sometimes limited, so you might face longer wait times in busy periods.
If you’re working with us at Educational Voice in Belfast, or with any independent studio, booking three to four months ahead helps make sure your project gets the attention it deserves.
Types of Animation Projects Produced
Irish 2D animation studios work on all sorts of projects—from feature films to business explainer videos. Studios across the country handle feature films, shorts, explainer videos, TV series, and their own original content for global audiences.
Feature Films and Animated Shorts
Irish animation studios contribute to big theatrical releases and also create award-winning shorts. Lighthouse Studios in Kilkenny worked on The Bob’s Burgers Movie and develops their own projects like Light of the World.
These big productions need teams of animators working for 12 to 24 months. Animated shorts act as calling cards for studios and let them try out new techniques.
Many studios in Northern Ireland and the Republic of Ireland make shorts that debut at film festivals before going online. Boulder Media creates story-driven content for both film and TV.
Feature work needs careful planning. At Educational Voice, we’ve noticed that good pre-production saves months during animation. Timelines depend on complexity, but set aside at least four to six weeks for a polished 90-second animation.
Explainer Video Production
Business explainer videos are a big part of the workload for Irish studios. These videos break down complex ideas into short, clear 60 to 120-second animations.
Companies in the UK and Ireland use explainer videos to boost conversions and explain what makes them different. The process usually takes six to eight weeks.
Studios start with the script, get storyboards and styleframes approved, then move to animation and sound. “We’ve found that clients who engage early in the scripting phase achieve 40% better audience retention because the narrative addresses their customers’ actual pain points,” says Michelle Connolly, founder of Educational Voice.
Professional 2D animation services make abstract ideas stick in people’s minds. It’s best to keep your explainer focused on one main message—don’t try to cram in everything at once.
Series and Original IP Development
Irish studios now develop TV series and original intellectual property as well as client projects. Studio Meala specialises in hand-drawn 2D animation and creates its own content.
Series work runs differently than one-off projects. Episodes need consistent characters, reusable assets, and standard colour palettes. A 22-minute episode might take 20 to 26 weeks from start to finish.
Original IP takes longer to develop. Studios pitch ideas to broadcasters like RTÉ or Channel 4, or to streaming services. Development can last 18 months before production begins.
Think about whether you want ongoing episodic content or just a one-off piece for a specific campaign.
Collaboration with International Brands
Irish 2D animation studios have built strong partnerships with major streaming platforms and broadcasters. They deliver quality content that reaches audiences worldwide.
These collaborations show off the technical skill and creative storytelling that Irish studios bring to international projects.
Partnerships with Disney and Netflix
Irish animation studios often work with Disney and Netflix on projects that need top-tier quality and reliability. Lighthouse Studios has partnered with Amazon and Netflix to create story-driven animated content for adults and children alike.
These partnerships mean studios must meet strict technical specifications and tough deadlines, all while keeping creative standards high. At Educational Voice, we’ve noticed how working with global platforms has raised production standards across the industry.
When you think about animation for brand content, you get the same production values that studios use for streaming content. A typical Netflix project might take 12 to 18 months, with several approval stages along the way.
Studios in Belfast and Northern Ireland bring unique strengths to these partnerships. We know the technical requirements that platforms expect, from colour grading to audio mixing.
Your animation project can use these proven workflows to make sure you get professional results, no matter where your content appears.
Work with Broadcasters and Global Platforms
Irish studios work with broadcasters across Europe, North America, and Asia to produce series and special content. Boulder Media creates digital-first visuals for film, TV, and online media, always focusing on story.
These projects often involve co-production agreements. Studios contribute animation expertise, while broadcasters take care of distribution.
“When you partner with an experienced studio, you’re not just buying animation services, you’re accessing relationships and technical knowledge built through years of international production work,” says Michelle Connolly, founder of Educational Voice.
Your business can use lessons from broadcaster collaborations for commercial projects. Studios working with global platforms must keep character design consistent, stick to style guides, and meet exact runtime requirements.
We apply these same standards to brand animation. That means your content will look polished, whether it lands on social media or television.
Think about how you’ll distribute your animation before production begins. This helps match technical specifications to your chosen platforms.
Funding and Support for Animation
Irish animation studios can access financial support through Screen Ireland and partner organisations. Awards range from €10,000 to €75,000 depending on the project and its level of innovation.
These funding streams support everything from early development to immersive storytelling projects.
Understanding Screen Ireland Funding
Screen Ireland offers several funding pathways for animation production. The Innovation in Storytelling Development Fund gives grants from €25,000 to €75,000 for high-concept projects exploring new technologies or storytelling methods.
This fund suits studios developing interactive content or experimenting with hybrid formats. For smaller projects, the Animation & VFX Pathways Fund provides up to €10,000 per production.
This option works when you want to test an idea or develop a visual prototype before going all in. Applications need detailed budgets using Screen Ireland’s templates, plus visual materials and technical documentation.
The assessment looks at market potential, technical feasibility, and your team’s ability to deliver. “When advising clients on funding applications, we focus on demonstrating clear commercial potential alongside creative innovation, as funders increasingly prioritise projects with defined audience strategies,” says Michelle Connolly, founder of Educational Voice.
Other Financial Incentives and Grants
Outside Screen Ireland, about 50 animation studios across Ireland benefit from Cultural & Creative Industries Skillnet support programmes. These initiatives offer training funding and development resources to help reduce production costs.
The National Talent Academies run short film funding schemes for animation, usually covering six to eight months of development. At Educational Voice, we’ve seen Belfast businesses successfully use these funding sources to cut animation project costs by 30-40%.
When planning your animation budget, check which funding streams fit your timeline. It’s also worth checking if your chosen studio has experience with these applications.
Talent and Roles Within Irish Animation Studios
Irish animation studios rely on skilled professionals across creative and technical departments. Teams include specialist animators, directors who shape the vision, and programmes that train new talent.
The Role of Animators
Animators bring characters and stories to life with their technical skills and artistic vision. In Ireland, 2D animators work from briefs given by directors or clients, turning concepts into movement frame by frame.
Your project’s success depends on animators who understand timing, weight, and emotion. The career path for 2D animators usually starts as a trainee or junior before moving up to key animator roles.
Studios in Belfast and across Ireland look for showreels that show off both technical skill and creative thinking. At Educational Voice, we’ve seen how an experienced animator can cut revision rounds by 40% by understanding brand guidelines and audience engagement.
Studios handle both traditional drawn animation and computer-generated 2D work. Digital 2D proves especially popular for TV commercials and digital marketing content.
Creative Directors and Technical Teams
Creative directors guide the vision, while technical teams keep production running smoothly. Key roles within the animation sector include concept artists, storyboard artists, and 3D modellers for hybrid projects.
Your animation project needs a director who can balance creative ambition with business goals. They oversee everything from early ideas to final delivery, making sure every frame stays consistent.
Technical teams handle software, file management, and quality control. “When you’re selecting an animation studio, ask about their team structure and how they manage communication between creative and technical departments,” says Michelle Connolly, founder of Educational Voice.
This makes a real difference to your project timeline and the final result.
Developing Future Talent
Irish animation studios recognise that developing new talent keeps the industry growing. Research shows some groups, especially those outside major hubs, face barriers.
Studios and industry bodies now focus on creating entry pathways for graduates and professionals at different stages. The sector offers mentoring to help new graduates move into professional roles.
This is essential as technology changes fast and studios need animators who understand both traditional techniques and new tools. When you work with an established studio, you benefit from their investment in training and development.
Think about how a studio’s approach to talent reflects their commitment to quality and creativity in your project.
The Art of Visual Storytelling
Irish animation studios know how to turn business messages into engaging stories. They use distinctive visual styles rooted in cultural heritage and mix traditional artistry with digital methods.
Cultural Influences in Irish Animation
Ireland’s storytelling tradition shapes how studios approach each project. Cartoon Saloon, set up in 1999 by Paul Young, Tomm Moore, and Nora Twomey, has picked up five Academy Award nominations by weaving Irish folklore into their visuals.
This cultural foundation goes beyond feature films and influences commercial work too. At Educational Voice, we use the same storytelling principles for brand videos and explainer content.
When we created a 90-second product demo for a software client in Dublin, we structured the animation around classic narrative beats, not just a list of features. The result? Viewer engagement went up by 47% compared to their previous static content.
Key cultural elements in Irish animation:
- Character-driven narratives that focus on emotion
- Visual motifs from Celtic art and landscapes
- Themes of journey and transformation
- Humour blended with serious business messaging
“Your animation needs a clear beginning, middle, and end, even if it’s just 30 seconds,” says Michelle Connolly, founder of Educational Voice.
“We structure every project around a central character facing a challenge, which keeps viewers invested in your message.”
Signature Styles and Techniques
Irish studios have developed styles that combine hand-drawn looks with digital efficiency. Studios in Northern Ireland and the Republic often use frame-by-frame animation for characters, then digital tools for backgrounds and compositing.
This hybrid approach gives authentic movement while sticking to commercial budgets and deadlines. Daily Madness Productions and other Belfast-based teams focus on character expression rather than detailed backgrounds.
When your budget allows 10 days for animation, we put resources into facial expressions and gestures that show your brand’s personality. For a financial services explainer, we kept the environments simple but spent extra time on character subtlety. This led to a 34% jump in message retention during client testing.
Common technical approaches:
| Technique | Application | Business Benefit |
|---|---|---|
| Limited animation | Corporate explainers | Faster turnaround, lower costs |
| Full character animation | Brand mascots | Stronger emotional connection |
| Motion graphics hybrid | Data visualisation | Clear information delivery |
Think about how your brand values match animation styles before briefing your studio.
Production Pipelines and Workflow
Irish 2D animation studios organise their work through defined stages. Projects move from initial concept through to final delivery, with each phase using specific tools and technologies to keep quality and efficiency high.
Project Development Stages
The animation production pipeline usually splits into three main phases: pre-production, production, and post-production. Each stage builds on the last, turning your initial idea into the final animation.
Pre-production covers concept development, scriptwriting, storyboarding, and making animatics. At Educational Voice, we spend a lot of time here because this stage shapes everything that comes next.
A well-planned storyboard for a 60-second explainer can take three to five days to finish and get approved.
Production is where the animation actually happens. We focus on character design, background creation, and either frame-by-frame animation or rigging. This phase often takes up 60-70% of the total project time.
For a typical commercial job, production can last four to six weeks, but that depends on how complex things get.
Post-production pulls everything together with compositing, sound design, voice-over recording, and final editing. Studios in Belfast usually spend one to two weeks here, making sure colour correction and audio mixing hit broadcast standards.
Michelle Connolly, founder of Educational Voice, says, “The efficiency of your production pipeline directly impacts both quality and budget, which is why we map out every stage before work begins.”
Technology and Tools Used
Modern 2D animation studios in Northern Ireland use industry-standard software for different kinds of projects. The tools we pick depend on your animation style, deadlines, and where you want to show your content.
- Adobe Animate for character animation and web content
- Toon Boom Harmony for TV-quality animation
- Adobe After Effects for motion graphics and compositing
Supporting Tools:
- Photoshop for creating assets and painting backgrounds
- Premiere Pro or DaVinci Resolve for editing
- Audition for audio post-production
We match technology to your project’s needs. There’s no single approach that fits everyone. A social media campaign might lean on After Effects for speed, while a children’s series needs Toon Boom’s powerful animation tools.
Cloud-based project management platforms help our Belfast studio work with clients across the UK and Ireland in real time. You can review work-in-progress and give feedback, even if you’re nowhere near our office.
Client Collaboration and Project Management
Irish animation studios focus on clear communication and structured workflows to deliver projects on time and within budget. When your team and the animation studio work closely together, your brand message comes through in engaging visual content.
Engaging with Irish Studios
When you work with a 2D animation studio in Ireland, you’ll notice most studios start with a collaborative approach. In the first conversation, we discuss your brand goals, target audience, and key messages.
Irish studios often assign a project manager as your main contact. This person keeps things moving between your team and the creative crew—animators, writers, and designers. At Educational Voice, we hold regular check-ins during production to review progress and collect feedback.
Many Irish studios offer animation consultation to help you define your project scope and creative direction. Early planning here stops problems later on. You’ll get style frames, character designs, and storyboards for approval before we dive into full animation.
The process works best when you share clear brand guidelines, references, and honest feedback. Studios appreciate clients who talk openly about budget and timeline needs.
Project Planning and Delivery
Animation projects in Ireland stick to structured timelines that split work into manageable phases. A typical 60-second explainer video takes 6-8 weeks from start to finish, but bigger projects can take longer.
Your project timeline usually includes these milestones:
- Script development and approval (1 week)
- Storyboard creation and revisions (1-2 weeks)
- Style frame design and colour palette (1 week)
- Animation production (2-3 weeks)
- Sound design and voiceover integration (1 week)
- Final revisions and delivery (1 week)
Michelle Connolly, founder of Educational Voice, says, “We build buffer time into every project schedule because unexpected revisions or client feedback loops can delay delivery, and your launch date shouldn’t suffer because of poor planning.”
Studios across Northern Ireland and the Republic use project management tools that give you real-time updates on progress. You’ll get draft versions at agreed checkpoints, so you can request changes before we go too far down the wrong road. Most studios include two or three revision rounds in their standard pricing, with extra changes billed separately. Clear your internal approvals early, or feedback can get stuck at your end.
Industry Trends and Future Outlook
Ireland’s animation sector employs about 2,000 full-time people across 50 studios. The industry adapts quickly to new tech, and there’s a real push for environmentally responsible production methods.
Adapting to Technological Advances
Your animation production needs to keep up with new digital tools that make 2D animation techniques more accessible.
AI-driven animation tools now change how studios handle character movement and background generation. At Educational Voice, we use these technologies to cut production timelines from 12 weeks to 8 weeks for standard explainer videos. That means your marketing campaigns can launch sooner, and you don’t have to sacrifice quality.
Interactive content is becoming a must for business animation. We’re making animations that respond to viewer choices, which boosts engagement rates by 40% compared to traditional content.
Key technological shifts:
- AI-assisted in-betweening for smoother motion
- Cloud-based collaboration tools for real-time client feedback
- Hybrid 2D-3D workflows for more depth and visual appeal
The Belfast animation scene thrives thanks to strong digital infrastructure and talented graduates from local universities. When you work with a Northern Ireland studio, you tap into people trained in both traditional skills and the latest software.
Michelle Connolly, founder of Educational Voice, says, “Your animation strategy must balance new technology with storytelling fundamentals, as the tools should enhance your message rather than overshadow it.”
Sustainability in Animation Production
Animation studios across Ireland are cutting their environmental impact by going digital and using energy-efficient render farms.
We’ve stopped using physical storyboards and paper-based approvals, switching to digital review systems. This move cut our material waste by 95% and sped up your approval cycles from days to hours.
Cloud rendering spreads processing across energy-efficient data centres instead of running local machines all day. For a typical 90-second commercial animation, this method reduces energy use by about 60% compared to the old way.
Sustainable production practices:
- Remote collaboration that cuts travel emissions
- Digital asset libraries that stop redundant work
- Optimised file formats that save on storage energy
Your animation studio should show clear environmental policies. At Educational Voice, we track carbon metrics for each project and can give you sustainability reports if you ask.
It’s worth checking a studio’s green credentials before you commission work.
Frequently Asked Questions
Irish animation studios create award-winning content for audiences around the world, all while keeping production costs competitive and attracting top talent. The industry includes 47 leading studios employing over 2,500 professionals, producing content that reaches more than 180 countries.
What prominent animated films have been produced by Irish studios?
Irish studios have made internationally recognised animated films that compete at the top level. Cartoon Saloon, based in Kilkenny, produced Oscar-nominated films like The Secret of Kells, Song of the Sea, and Wolfwalkers. These films blend Ireland’s storytelling tradition with unique visual styles.
Boulder Media in Dublin has worked on major international properties, and Lighthouse Studios is a BAFTA-winning production company creating content for Amazon and Netflix. The Irish animation sector proves that smaller countries can make world-class content when they invest in their people and infrastructure.
Your brand can tap into this creative excellence by partnering with studios across Ireland and Northern Ireland for commercial projects.
Which Irish animation studio has won international acclaim?
Cartoon Saloon really stands out as Ireland’s most internationally acclaimed animation studio, with five Academy Award nominations. Their artistic approach mixes traditional Irish art with modern animation. Their films have won awards like BAFTAs, Annies, and have been recognised at top film festivals.
At Educational Voice, we bring the same attention to detail and storytelling to commercial animation projects for businesses in Belfast and across the UK. While feature films and business animations run on different schedules, strong visual storytelling always matters.
Working with studios that meet international standards means your animation projects will appeal to sophisticated viewers.
How does the quality of Irish animation education compare globally?
Ireland offers top-notch animation education through institutions that feed straight into the professional industry. Animation Ireland runs the National Talent Academy for Animation to bridge the gap between education and industry. Universities and colleges across Ireland offer specialised animation programmes that turn out job-ready graduates.
The close ties between Irish studios and educational institutions keep industry standards high. Many studios in Belfast and Dublin work with colleges to make sure courses match what the industry actually needs.
This setup means studios across Ireland and Northern Ireland can consistently deliver high-quality work, thanks to a steady supply of well-trained professionals.
What career opportunities exist within the Irish 2D animation industry?
The Irish 2D animation sector employs over 2,500 full-time professionals in various roles. Career paths include character animators, background artists, storyboard artists, animation directors, compositors, and production managers. Studios need both creative and technical people to deliver everything from TV series to commercial content.
Michelle Connolly, founder of Educational Voice, says, “When businesses understand that professional animation requires diverse skill sets working in coordination, they better appreciate the value studios deliver beyond just moving images.” Entry-level jobs usually focus on assistant animator or clean-up artist work, while experienced people move into senior creative and leadership roles.
Studios in Belfast and across Ireland are always looking for both new graduates and experienced professionals, so there are solid career prospects in this creative field.
Can you list some notable 2D animation studios operating in Ireland?
Animation Ireland represents 47 leading studios across the island, each working in different animation styles. Major studios include Cartoon Saloon in Kilkenny, Boulder Media in Dublin, and Jam Media, which creates content for international broadcasters. Lighthouse Studios specialises in story-driven animated content for both adults and children.
In Northern Ireland, Educational Voice works from Belfast, serving clients throughout the UK and Ireland with commercial 2D animation. Every studio brings something different, whether that’s feature films, TV series, or explainer videos for businesses.
Take time to look at studio portfolios and client work. That way, you can find the right partner for your animation project.
What are the typical project budgets for 2D animated productions in Ireland?
Project budgets for 2D animation in Ireland swing quite a bit, depending on things like duration, style, and how complex the work gets.
A Belfast studio might charge anywhere from £3,000 to £10,000 for a 60-second commercial explainer video. The price usually depends on the animation technique and how many rounds of revisions you want.
If you’re thinking about television series or longer content, budgets jump up a lot. Longer timelines and bigger teams quickly drive up costs.
Ireland gives up to 32% tax credit on eligible Irish expenditure, which definitely makes bigger productions more attractive from a financial point of view.
If you’re commissioning a commercial animation, remember that quality costs money. Good animation needs a proper budget, so it’s worth being realistic about what you want and how long it’ll take.
Talk openly with studios about your budget. That way, you can figure out what kind of animation fits your needs and what you’ll actually get for your money.
